Reading Between the Web Traffic Reports
Every time someone visits your website, they leave behind several important bits of data that you can analyze to determine whether or not your site is doing the best job it could. This generic data is stored in your web server‘s log files. You can study this data to understand who your visitors are, how [...]
Turn Twitter Connections Into Community Building Blocks
A white paper just issued by BurrellesLuce, the leader in media relations services, explains how PR professionals can add a vital dimension to their Twitter activity by regularly conducting interviews on Twitter (Twitterviews), and hosting or attending offline meet-ups of Twitter followers (Tweetups). Titled “From Twitterviews to Tweetups: Putting the Social in Media,” the document describes [...]
