Social Media Approach to BtoB Lead Generation
To help BtoB companies engage prospects with social media, White Horse will host Five Ways to Leads: How BtoBs Should Use Social Media, a complimentary Webinar event offering a proven approach for lead cultivation with social media.
The event, on Wednesday, March 31st at 10:00 am PST/12:00 pm CST/1:00 pm EST, will teach the fundamentals of social listening practices to form a strong foundation for dialogue. Jamie Beckland, Emerging Media Manager at White Horse, will provide strategies to reach multiple business stakeholders and techniques to mature leads quicker by responding to social activity indicators.
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