Passing on with Viral Marketing
Going viral simply means that the report or ebook is given for free with the encouragement to the reader to pass it along to others who may be interested in the subject matter which is covered in the text.
This can usually be accomplished by offering an incentive to the reader through a gift, bonus item or monetary reward.
In most cases the viral concept works in conjunction with an affiliate program where an affiliate link is embedded into the report itself or through an email from an autoresponder.
When used with an autoresponder it is usually with what is called a tell a friend script.
These are basically scripts that automatically place a piece of code into a link in an outgoing email. The reader is rewarded when entering the name and email address of three or more friends. When the link is clicked on by the recipient the click is credited to the person who referred the respondent.
[tags]affiliate_link, autoresponder, ebook, affiliate_program, outgoing_email, scripts, concept_works[/tags]
Tags: affiliate_link, affiliate_program, autoresponder, concept_works, ebook, outgoing_email, scripts
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